Build Your Brand in 30 Days

The decisive, done-with-you sprint to go from “best-kept secret” to unmistakable authority

This is the straight talk version.

If your brand isn’t creating demand, it’s costing you deals. Not because you’re not good—because you’re not positioned to be chosen. “Build Your Brand in 30 Days” is a tight, pragmatic implementation sprint that forces clarity, packages your credibility, and installs a weekly visibility rhythm you can actually sustain. No fluff. No vanity. Just structured action that compounds.

Who this is for

• Experts, coaches, founders, and executives who already deliver results—but their brand doesn’t reflect it.
• Pros who want pricing power, media-ready credibility, and inbound opportunities—without posting all day.
• Leaders ready to do the work for 30 days and lock in a rhythm they can keep for the next 12 months.

If that’s you, keep reading.

What you’ll build (in plain English)

Across 30 focused days you will complete the core assets and habits that make your brand buyable:

• Archetype-Aligned Positioning so your voice, visuals, and offers feel like you (Visionary / Strategist / Connector / Maven).
• A daily, step-by-step calendar (task + instruction + journal prompt + checkbox) so you never wonder “what now?”
• The essential LinkedIn overhaul (headline, banner, About, Featured) that converts profile views into calls.
• Authority signals + CTA system so your proof is visible and every touchpoint drives action.
• Your signature framework—the teachable method that separates you from generalists.
• Speaker One-Sheet + DM scripts for outreach that opens doors without sounding salesy.
• A weekly momentum plan you can stick to, not resent.

Why this works (and why others don’t)

Most “branding” is mood boards and slogans. This is execution. Each day is one move that compounds: instruction → reflection → asset → publish. The system is built to install behaviour (your future visibility rhythm), not just documents.

The 30-Day Sprint — what happens, when

Week 1 – Clarity & Core Message

You’ll lock your archetype, vision, audience, and elevator pitch. Then you set tone and visuals that actually match your leadership.

• Day 1–7: Archetype, vision, audience, message, voice, visual moodboard, executive bio.

Week 2 – Profile That Converts

We rebuild the four profit levers on LinkedIn: headline, banner, About, Featured.

• Day 8–11: Headline, banner, About, Featured assets (lead magnet/quiz/booking).

Week 3 – Authority & IP

We surface proof, name your framework, and ship teachable content.

• Day 12–16: Authority signals, CTA placement, origin story, signature framework, first carousel.

Week 4 – Audience Expansion & Momentum

We operationalise outreach, engagement, case studies, speaker assets, funnel sanity, and your weekly cadence.

• Day 17–30: Intro email, DM scripts, engagement plan, POV post, CTA post, collaboration, case study, speaker sheet, funnel audit, consistency check, asset inventory, 60-sec brand video, weekly visibility plan, brand review.

What’s included

• 30 structured daily worksheets with instructions, journal prompts, and completion checkboxes. You’re never guessing, you’re doing.
• Plug-and-play templates: Executive Bio, LinkedIn Audit, DM Script Generator (by archetype), CTA Swipe File, Weekly Content Planner, Visibility Funnel Map, Thought-Leadership Post Generator, Speaker One-Sheet layout.
• Signature assets you finish in-program: LinkedIn headline, banner, About, Featured, signature framework, 5-slide carousel, intro email, speaker one-sheet, 60-sec brand video, authority inventory.
• End-of-sprint Momentum Plan so the results don’t die on Day 31.

Proof you’ll feel (and others can’t ignore)

• Your positioning reads like the leader you actually are—because it’s built on your archetype and audience reality, not generic copy.
• Your profile becomes a funnel (not a résumé): hook → proof → CTA → click.
• Your authority is visible: media, awards, outcomes, frameworks—all placed where buyers look.
• You leave with a weekly rhythm that compounds reach without burning you out.

The curriculum in bullets (no fluff, just outcomes)

• Clarity: Archetype → Vision → Audience → Message you can say in one sentence.
• Presence: Headline, Banner, About, Featured built for action.
• Authority: Proof surfaced and scripted; signature framework named and diagrammed.
• Demand: Teach one high-value idea (carousel), share POV, publish a CTA post.
• Outbound: Intro email and DM scripts that sound generous, not desperate.
• Scale: Speaker sheet, case study, funnel audit, cadence plan.

How we deliver

• Daily guidance: open your worksheet, do the task, check it off. 30–40 minutes per day.
• Built-in reflection to lock learning and voice (so your content sounds like you).

What you won’t get

• Endless theory. You’ll build assets that ship.
• Generic “post more” advice. We install a smart rhythm.
• Brand cosplay. Your archetype drives tone, visuals, and CTA style from Day 1.

The guarantee (realistic and ruthless)

If you show up for 30 days and complete the worksheets, you will have a finished authority profile, a visible proof stack, and a weekly cadence you can maintain. If you half-show and expect miracles, don’t enroll. This program rewards leaders who lead.

Enrolment & next steps

1. Join the 30-Day Sprint—secure your spot.
2. Open Day 1 immediately and take your Executive Brand Archetype quiz (it drives the whole build).
3. Block 30–40 minutes daily for focused implementation.

Want a taste first? Download the Brand Yourself Blueprint and book a free 15-minute brand audit call with Rachel to confirm fit.

Rachel Quilty, Personal Brand Strategist

Hero-energy. Direct. Outcome-driven. I help experts become the obvious choice—not with noise, but with clarity, credibility, and cadence.

Build your brand in 30 days. Then reap it for the next 365.

→ Enrol now. 

Build an Unforgettable Brand in 30 Days—Without Overthinking, Overspending, or Oversharing.

A visibility-driven mini course for experts, creatives, and founders ready to lead with clarity, authority, and emotional resonance.

Authority positioning is the strategic branding process of becoming known, recognised, and trusted as the leading expert in your industry or niche.

You don’t just offer value — you define the value. - Rachel Quilty

It involves aligning your:

• Message (what you say)
• Media (where you show up)
• Method (how you deliver)
• Market (who you serve)

...so the perception of your brand matches the power of your expertise.

Your brand already has depth. This course helps it show up that way—visually, verbally, and strategically.
Whether you’re updating your LinkedIn, refining your offers, or becoming the go-to voice in your niche...

You’ll walk away with clarity, credibility, and client-facing brand assets that actually convert.

30 days, 30 worksheets, 30 visibility moves. Every day includes:

• Work book & Instructions
• Strategic worksheets: actionable, downloadable, repeatable
• Work Journal & Journal prompt: designed to spark clarity, confidence, and content
• Daily Micro - Brand Asset creation: from bios and banners to speaker sheets and collab scripts

Some of the worksheets include:-

- LinkedIn Optimization
- CTA Strategy
- Personal Brand Manifesto
- Signature Framework Builder
- DM Scripts + Engagement Planner
- Client Story Templates
...and so much more!

This course is perfect for:

• Personal brands who want to show up with precision and personality
• Coaches, creatives, consultants, and founders tired of vague messaging
• Experts ready to elevate their brand tone into trust and leadership
• Visionary leaders who want visibility that reflects their credibility
• Leaders who want clarity without sacrificing depth

If you’ve ever said:
- “I’m brilliant—but my online presence doesn’t show it…”
-  “I know what I do—but I struggle to say it clearly…”
-  “I want to attract aligned clients without constant posting…”

This course was made for you!

You’ll walk away with:
-  A consistent brand tone that speaks before you do
- A repeatable visibility rhythm that builds trust
-  Client-ready assets that match your positioning and purpose

It's not just visibility. It's magnetism. With strategy.
→ Your audience won’t just scroll. They’ll click.

You don’t need more content. You need more conversion, clarity, and visibility with heart.

Investment In Yourself

Lifetime access for just $97 - Enrol Now!
Includes access to all future updates + bonus worksheets.

Build a brand you’re proud to lead with—starting today.

Enrol Now For Instant access + onboarding workbook

Preview What’s Inside – Sample Day 1

Join other experts who’ve unlocked visibility and presence with this framework.
- Trusted by coaches, consultants, creatives, and brand strategists across 5 countries.
Backed by the Archetype Alignment Method™ + featured in media.

Clients say this system helped them land collaborations, attract press, and feel more aligned than ever with their digital presence.

“It’s not just about who you are. It’s about who you’re known to be.” — Rachel Quilty

ready to turn those insights into actual brand assets—Build Your Brand in 30 Days is your next move.

It’s a strategic mini course with 30 clarity-building worksheets that help you optimize your presence, refine your tone, and build visibility that converts.

[Show visual overlay: workbook pages, brand asset previews]

You’ll walk away with a CTA-ready post, a client-ready speaker sheet, your LinkedIn fully optimized, a DM script library—and a visibility rhythm you’ll actually stick to.

Investment In Yourself

Lifetime access for just $97 - Enrol Now!
Includes access to all future updates + bonus worksheets.

Build a brand you’re proud to lead with—starting today.

Enrol Now For Instant access + onboarding workbook

Your brand is already brilliant. Let’s make it visible.

What Clients Have Said About Rachel Quilty and Jump the Q’s Training

‘Personal branding is so important … the person you want to interview is THE AUTHORITY, Rachel Quilty.’

“Personal branding is so important to any business owner’s success and the person you want to interview is THE AUTHORITY, Rachel Quilty. She recently did a tele-seminar for our members and did a wonderful job! She laid the framework for the importance of personal branding for any size business owner and why it is so important to your bottom-line profits. She gave several examples and insights that anyone could implement immediately for results. “

Scott Letourneau,

CEO of Nevada Corporate Planners, Inc.

www.nvinc.com

‘there is no better Expert on the subject than Rachel Quilty of Jump the Q.’

“When it comes to branding and creating your celebrity image, there is no better Expert on the subject than Rachel Quilty of Jump the Q. Rachel's professionalism, quality, and attention to detail is exemplary. She not only walks the talk, but gets the result for her clients and her students worldwide in terms of brand recognition. It is my pleasure to recommend her book to you if you are looking to go to the next level with your Personal Brand to achieve greater success. “

Debra Thompson Roedl

CEO - Wealth Alliance Group

www.debrathompsonroedl.com.

‘Rachel’s branding gave me back my self-confidence.’

“When I approached Rachel I already felt badly branded and broken because I had been in jail. I was passionate about my fraud prevention message but had no idea how to present it without my past undermining me. Rachel’s branding gave me back my self confidence. My brand has credibility and so do I thanks to her thorough and systematic approach. Now I confidently stand out in the market place. My branding supports my message. Read Brand Yourself and learn the secrets from Rachel Quilty, truly the Authority on personal branding.”

Trish Jenkins

Author/Speaker-Dangerous Wealth

Fraud Prevention Expert

www.dangerouswealthsecrets.com

‘(Rachel Quilty’s) speaking presentation and training is exceptional’

“Rachel Quilty is a true professional. Not all presenters walk their talk, but Rachel most certainly does! Her speaking presentation and training is exceptional, with loads of great content and lots of helpful information. I highly recommend Rachel Quilty and Jump the Q to anyone wanting to improve their personal branding.”

Terri Cooper

The Cooper Consultancy

‘Rachel can certainly help you control your bottom line’

“Rachel Quilty was a contributing author to the book - How to Run A Successful Business From Home and Stay Sane. Rachel's chapter on better image, better bottom line - was filled with very helpful tips and strategies on capturing a greater market, building presence and ensuring long term business success. Rachel can certainly help you control your bottom line and contributed greatly to the overall success of the book. Rachel's ideas are practical, achievable and grounded.”

Robyn Henderson

General Manager, Networking To Win

‘Rachel will certainly exceed all your expectations’

“Rachel is a truly amazing business woman. She is highly knowledgeable in the field of branding and professional dress. Rachel will certainly exceed all your expectations, whether your attending one of her workshops or having a personal consultation.”

Gerlinda Aras

Owner, Mirror Image Consultations

‘Her (Rachel Quilty) style was very professional and she demonstrated that she could 'walk her talk'.

“Rachel recently did a presentation to the Brisbane Woman audience on personal branding. Her presentation was very informative and provided a lot of interesting, helpful and relevant information for these business owners. Her style was very professional and she demonstrated that she could 'walk her talk'. The feedback was very positive and I would be happy to recommend Rachel.”

Kylie Welsh

Owner, Brisbane Woman

‘Rachel educates people on the 'whys' not just the 'hows'

“Rachel provides great tips & advice. Importantly, she also goes further than that - Rachel educates people on the 'whys' not just the 'hows'. This is vital - if we don't have a reason to change, we never will. Rachel will help you take a good look at your professional image, show you what messages you're giving off, and help you change any you want to!”

Roz Howland

Owner, InOrder Professional Organizing Service

’Her column is clever and witty and packed with helpful tips.’

“Rachel writes a regular column for Brisbane Circle magazine advising women about style. Her column is clever and witty and packed with helpful tips. Readers report that her style seminars are excellent. Rachel walks what she talks and always presents as a woman of elegance.”

Di Watson,

Owner, Brisbane Circle

‘Rachel Quilty’s commentary was professional, informative and fun.’

“Our event was made extra special with the help of the Jump the Q team. Rachel Quilty’s commentary was professional, informative and fun. Thank you for your contribution to our hugely successful event. Thank you all so very much for making the day such a success, it was wonderful. We had a great afternoon and it was very successful. Everyone had a fantastic time. “

Grace Grace MP

Member of Parliament

Member for Brisbane Central

‘Since creating my personal brand I have seen an increase in business.’

 “Rachel effortlessly helped me create my personal brand which tied in beautifully with my business branding. I have used Rachel's services on a number of occasions and I felt I was in the hands of the expert on each occasion. Since creating my personal brand I have seen an increase in business and I feel I am representing myself and my business authentically and seamlessly. Rachel is a superb presenter who is passionate about providing her workshop participants with the information they need to create the look and style they need for whatever their individual lifestyle is. Rachel over-delivers and genuinely cares.”

Narelle Todd

Successful Living Pty Ltd

‘Rachel delivers her message with cleverness, clarity and compassion. Inspiring!’

“Rachel delivers a polished professional presentation. Most of my learning has come from modeling people and what they do. A wonderful presenter, Rachel delivers her message with cleverness, clarity and compassion. Inspiring!  Really made me think about my own image and how I may be perceived.  I have taken a lot away from this seminar.”

Julie O Donovan

Commercial Manager

Moreton Hire

‘I was amazed at the turnaround and transformation I felt almost immediately.’

"As a businesswomen of a recreational based business of over 20 years I felt a little inadequate with my casual approach to style & wardrobe. I had my first consultation with Jump the Q when I wasn't happy with the results I was receiving during the my first few weeks into an election campaign for local government".

"With just a few changes and suggestions, I was amazed at the turnaround and transformation I felt almost immediately. I was able to portray a much more professional image. I felt more confident, relaxed and in turn received more favorable results. My campaign was hugely successful and I believe the advice and support I received from Jump the Q was invaluable. "

"I  would highly recommend you to make use of their expertise & book a consultation."

Kerre Burley

Managing Director

Gould Adams Aquatic Centre

‘an ideal investment for me.’

“Heartfelt thanks to Jump the Q. As a regular national and international business traveller, thank you for making it so much easier. The colour swatch and style book provided are invaluable. It was an ideal investment for me. I hadn’t realized there was so much to know. The personalized Color and Style Analysis showed me how easy it is to look and feel great. It works; my family, friends and colleagues tell me how good I look. I now have more outfits with fewer clothes which aside from saving many dollars means I now pack effectively for travelling in and out of a range of seasons.”

 Barbara Johnson - Brisbane

Personal Development Coach and Trainer

‘branding is a science’

"This is very informative. Makes you realize that branding is a science and your strategies outlined in your presentation underlies the need to incorporate these strategies upfront in your marketing plan."
Pauline Foster - Croydon, Victoria, Australia

"Excellent content! A wonderful opportunity to learn a structured & systematic approach". Louise dÁllura
 

‘just awesome’

Rachel That was just awesome...I LOVE when you spoke of the VOICE that really resonated with me..thank YOU very much.

Gay Cartier - Sydney, New South Wales, Australia

Addiction Recovery International

‘100% Conversion’

What a great result - 100% conversion! Nice one. Just wanted to say, thanks once again for taking the time to come to Byron to address my group. I really appreciate your professionalism and preparation, plus we had some very good feedback from my members with regards your content etc. Thanks again, 

Adam Gibson

Founder, Lifestyle Practitioner Academy

Private Practice Marketing Pty Ltd

‘people were hanging on your words’

“Hi Rachel,   Thanks for doing a great job on the platform for NSAA last night. I could see that you knew your topic, you spoke very well, and people were hanging on your words.

I thought last night was our best meeting yet for the year. Thanks for helping to make that happen.”

 Ken Warren

Qld Branch Secretary

NSAA

‘You empowered me!’

Hi Rachel, Wow! Thank you so much for the support!

I’m looking forward to catching up with you and showing you around the gallery, as when we had our sessions it was all just an idea and a dream…..

A large part of making this a reality was definitely the tools and strategies you taught me

You empowered me! I hope you feel proud when you see what you’ve helped, and continue to help me achieve. My warmest and sincerest gratitude

Samantha Anderson

 Jewellery Designer,

Stone and Metal  -  James St, Fortitude Valley

PS. Just had to send you a quick note and tell you I’m so excited, I just found out today that the gallery is a finalist in the Quest Brisbane new business awards! Top 6 in the Fashion category!!!  Thanks again for all your input. Sam

‘Your training and knowledge is priceless’

“Rachel Quilty, I treasure more than you know on a personal & business level. You are the best in your field an Author, Speaker, Brand Personal Strategist. Your presence in my life has been amazing. Your training and knowledge is priceless, U have clarified my own purpose in my current business & future business & U inspired me to write my story :) It’s great to be successful, authentic, making a difference and it’s great that YOU pushed me to realise that all my decisions in life it MUST be from the heart. There's no other way to live.

Rachel Quilty’s training is priceless; she will tell U what people say about your brand is what U capitalise on to continue to grow your business. “

Melissa Foran

Go Get Her Marketing

‘Re- Building Ron Evans’

If You Desire to reach your goals

I had the good fortune to enroll in Rachel Quilty's program. I was really interested in improving the "market share" for my company.

Rachel's "Jump the Q" program was not just a "Cookie Cutter" approach to business. To my surprise, I was challenged to look at my thoughts/actions holding me back, from success that I was capable of. Now, I am working on the remaking of Ron Evans. It is really fun to see some progress already.

Rachel is a great coach, both in personal and business. You know the difference between being just another student and having the instructor interested in helping you. This was a very positive experience. Her overall business acumen and experience will help, even in areas that you didn't know that you needed help in.  

If you are on the fence about joining her "Jump the Q" program, JUST DO IT!! I am still benefiting from taking this course. 

I am looking forward to seeing you, Rachel again. This time I will present a New and Improved Ron Evans. Thank You Rachel for helping me with my goals. And thanks for all that you do.

Ron Evans

Rebuilding Ron Evans

Las Vegas, USA