Jane Goodall: 50 Inspiring Quotes

Written on the 8 October 2025 by Rachel Quilty, Personal Brand Strategist, Author and Speaker

50 Famous Quotes by Jane Goodall

By Rachel Quilty — Personal Brand Strategist & Authority Positioning Mentor

Summary & Key Points

· A definitive list of 50 Jane Goodall quotes curated & categorized for Brand Storytelling… on branding, leadership, and “Hope in Action.”

These quotes distill Goodall’s brand thesis: understand → care → help and Hope in Action.

Mission & Meaning (Brand Positioning)

“What you do makes a difference, and you have to decide what kind of difference you want to make.” 1 Goodreads.
“The greatest danger to our future is apathy.” Roots & Shoots
“Only if we understand, can we care. Only if we care, will we help.” 1.
“You cannot get through a single day without having an impact on the world around you.” 1.
“I like to think that my job is to give people hope.” 1.

Hope in Action (Operational Optimism)

“Hope is often misunderstood… real hope requires action and engagement.” 1.
“Every individual matters. Every individual has a role to play.” 1.
“We can have a world where we live in harmony with nature.” Earth.Org
“Change happens by listening and then starting a dialogue with the people who are doing something you don’t believe is right.” 1.
“The greatest danger to our future is apathy.” Roots & Shoots

Understanding, Science & Curiosity (Thought Leadership)

“Only when our clever brain and our human heart work together can we reach our full potential.” 1.
“What makes us human… is compassion.” 1.
“We are part of the animal kingdom, not separate from it.” 1.
“To understand chimpanzees is to understand ourselves a little better.” 1.
“The more I learn, the more I realize how much I don’t know.” 1.

Youth, Education & Roots & Shoots (Community Flywheel)

“You would be amazed at what inspired children can do.” A-Z Quotes
“Young people, when informed and empowered, can indeed change the world.” 1.
“Every day you live, you make an impact on the planet.” Roots & Shoots
“Let us develop respect for all living things.” 1.
“The hope for the future lies with the young.” 1.

H2: Responsibility, Ethics & Stewardship (Brand Values)

“The least I can do is speak out for those who cannot speak for themselves.” 1.
“We have so far to go to realize our human potential for compassion.” 1.
“We shall never achieve harmony with the land, any more than we shall achieve absolute justice or liberty for people. In these larger aspirations the important thing is not to achieve, but to strive.” 1.
“If we do not do something to help these creatures, we make a mockery of the whole concept of justice.” 1.
“The question is, are we happy to suppose that our grandchildren may never be able to see an elephant except in a picture book?” 1.

H2: Leadership, Courage & Voice (Authority Positioning)

“The greatest danger to our future is apathy.” Roots & Shoots
“It actually doesn’t take much to be considered a difficult woman. That’s why there are so many of us.” 1.
“We have a choice to use the gift of our life to make the world a better place—or not to bother.” 1.
“If you really want something, and really work hard, and take advantage of opportunities, and never give up, you will find a way.” 1.
“Don’t give up. I know you can do it.” 1.

H2: Nature, Animals & Kinship (Storytelling Language)

“We are not the only beings with personalities, minds, and feelings.” 1.
“The least I can do is speak out for those who cannot speak for themselves.” 1.
“We have so much to learn from the chimpanzees.” 1.
“If we kill off the wild, then we are killing a part of our souls.” 1.
“I think the most important thing is to stand up for what you believe.” 1.

H2: Climate, Planet & Future (Movement Messaging)

“We are abusing the Earth as though we have a second one to go to.” 1.
“There is still so much in the world worth fighting for.” 1.
“How is it possible that the most intellectual creature to ever walk the earth is destroying its only home?” 1.
“If we don’t help, we’ll lose them.” Earth.Org
“It is not too late to make a difference.” Earth.Org

H2: Grit, Discipline & The Work (Founder Mindset)

“I was not particularly interested in being a scientist; I was interested in being with animals.” 1.
“I had no idea I would end up where I am now.” 1.
“Let us try to replace violence and intolerance with understanding and compassion.” 1.
“Where there is patience and persistence, there is progress.” 1.
“I think if we all think about the consequences of the little choices we make…” 1.

H2: Community & Collaboration (Partnership Language)

“Together we can, together we will.” 1.
“We are the only animal with the ability to destroy the Earth, and the only one that can choose not to.” 1.
“Let us remember we are not alone on this planet.” 1.
“What you do will make a difference, and you must decide what kind of difference you want to make.” Roots & Shoots
“Hope is contagious.” 1.

1. 1 Goodreads.

FAQs

Q1: What is Jane Goodall’s core brand theme?
Hope in Action—optimism paired with responsibility and measurable effort. 1.

Q2: Can I use these quotes commercially?
Use short quotes with proper attribution; for commercial products, check rights and publisher policies.

Q3: How should I cite Goodall in talks or posts?
Include name, context/book when known (e.g., The Book of Hope), and a link to a reputable source (e.g., JGI/Roots & Shoots). Jane Goodall Institute UK

30-Day Action Plan (Make the Quotes Do Real Work)

Week 1: Pick 5 quotes; assign each to a webpage block (hero, product CTA, About, footer, newsletter).
Week 2: Script 3 short videos (30–45s) each anchored by one quote → lesson → action.
Week 3: Build a 7-slide LinkedIn carousel: “Hope in Action: 7 Decisions Our Brand Makes.”
Week 4: Publish a “Quotes in Action” blog: each quote mapped to one client-facing behavior and KPI.

Three Popular Quotes by Jane Goodall

“What you do makes a difference…” Jane Goodall
“Only if we understand, can we care…” Jane Goodall
“Hope… requires action and engagement.” Jane Goodall

Watch the brilliant footage of Jane. https://youtu.be/Vq5dKqNw92o

Donate to the Jane Goodall Institute https://janegoodall.org/

Call To Action: Ready to convert Hope in Action into a measurable brand engine?

Brand Yourself Blueprint: https://www.jumptheq.com.au/brand-yourself-blueprint.html
Build Your Brand in 30 Days: https://www.jumptheq.com.au/build-your-brand.html

Download or read the full articles: 21 Branding Lessons from Iconic Brands

https://www.jumptheq.com.au/21brandinglessons.html

To Your Future Brand Manifesto, Moments, & Movement,

Rachel Quilty

The Brand Architect

The Australian Authority on Personal Branding

Jump the Q

Better Brand … Better Bottomline

Web: www.jumptheq.com.au

Author I Speaker I Corporate Trainer I

Personal Branding Mentor I Brand Leadership Strategist I Authority Positioning Coach I Brand & Crisis Management Consultant

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Email: rachel.quilty@JumptheQ.com.au

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PS. Take Action Immediately: Build authority with our Brand Yourself Blueprint which includes Jump the Q’s Brand Audit, Work Journal and Worksheets

https://www.jumptheq.com.au/brand-yourself-blueprint.html

Or Fast-track your success with Jump the Q’s Build Your Brand in 30 Days.

https://www.jumptheq.com.au/build-your-brand.html

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Keywords

Jane Goodall brand, Hope in Action, Jane Goodall branding lessons, purpose-driven branding, authority positioning, conservation branding, movement building, brand credibility, Roots & Shoots, evidence-based brand

Hashtags:
#JaneGoodall #HopeInAction #AuthorityPositioning #PersonalBranding #BrandLeadership #MovementBuilding #RootsAndShoots #EvidenceBasedBrand #RachelQuilty #JumpTheQ #BrandYourselfBlueprint #BuildYourBrandIn30Days

Author:Rachel Quilty, Personal Brand Strategist, Author and Speaker