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The Alchemist |  |
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| Pesonal Branding
Keeping the Bunny Young
One of the most recognised and popular consumer brands nowadays, Playboy, has captured the attention of both men and women worldwide. Playboy Enterprises Inc. has three business groups – entertainment, print/digital and licensing, through which has gained recognition in more than 150 countries around the world... | | Read More |
What a week for JK Rowlings, author of the Harry Potter series of books and movies.
At the last instalment of the last book, screens around the world, history was made. In the opening weekend of the final movie the box office takings were recorded as over a $1 Billion. Yes that’s a Billion.
Even people who had never read the boo... | | Read More |
Since 1997, JK Rowling has captivated and enthralled audiences worldwide through the magical world of Harry Potter. Rowling has been the mastermind and creator of the Harry Potter Empire from the publication of the first novel, Harry Potter and the Philosopher’s Stone, to the record breaking release of the final movie adaptation, Harry ... | | Read More |
Personal branding is about promoting what is true and unique about you and letting your target audience know about it. It is also about positioning your personal brand to differentiate yourself from your competitors.
A compelling personal brand is one which:
• has an easy identifiable personal identity
• it stimulates a posi... | | Read More |
What Oprah Winfrey Wants You to Know
As Oprah steps onto The Oprah Winfrey Show stage for the last time after 25 years , 4,561 days and nearly 30,000 guests later ; her goal is to share her greatest lessons and hopes for her viewers.
Personal branding is about seeing what you could be. However, one of the biggest lessons... | | Read More |
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